Course Includes:
- Created by: AOS
- Contact us: +91-9717900635
- Course Delivery: Offline/Online
- Language: English,Hindi
- Certificate: Yes
Digital Marketing Course Description :
This comprehensive Digital Marketing course offers an in-depth examination of key concepts, strategies, and tools needed for success in online marketing. Geared toward novice marketers and established pros alike, its curriculum covers an extensive array of subjects designed to equip participants with practical skills and theoretical insight.
Key Course Components:
Introduction to Digital Marketing: Provide an introduction and overview of digital marketing as it exists today in modern business environments, its history, future potential, and how companies should implement its implementation plans.
Search Engine Optimization (SEO) : Strategies and techniques designed to increase website visibility and organic search rankings through keyword research, on-page optimization, and link building.
Pay Click (PPC) Advertising: Learn the fundamentals of PPC campaigns and platforms (such as Google Ads or Bing Ads ), bidding strategies, and performance evaluation.
Social Media Marketing (SMM) employs various major social media platforms (Facebook, Instagram, and LinkedIn) for brand building, engagement, and lead generation.
Email Marketing: Conceiving effective email campaigns, using segmentation strategies and automation tools for their success, and measuring metrics such as open rates and click-through rates to measure the success of campaigns.
Content Marketing: Content creation, distribution, and optimization across digital channels to attract and keep customers.
Web Analytics: Tools like Google Analytics provide valuable means of monitoring website traffic, user behavior, and conversion tracking.
Mobile Marketing: Strategies for engaging mobile users via optimized websites, apps, and advertising on mobile phones.
Digital Marketing Strategy: Create and implement comprehensive digital marketing plans aligned with business objectives, including budget allocation and performance measurement.
Ethics and Compliance: Key considerations in digital marketing that promote ethical conduct include compliance with industry standards and legal regulations.
AOS Academy of Success also provides specialty tracks. In addition to offering core Digital Marketing curriculum courses, AOS offers additional tracks:
Executive Digital Marketing Course: Explicitly created to expand leadership and strategic skills related to digital marketing management for professionals looking to advance their knowledge in this area.
Master Digital Marketing Course: This course is for experienced marketers seeking to develop skills in analytics, advanced PPC campaigns, and strategic planning.
As one of the Best Digital Marketing Institute in Delhi, AOS Academy of Success blends expert instruction with practical learning experiences for our graduates so they are equipped to thrive in competitive markets. Our courses emphasize hands-on projects, case studies, and workshops, which help facilitate an in-depth knowledge of digital marketing strategies used in real-world situations.
Join AOS Academy of Success today and begin an exhilarating digital marketing journey, expanding your career.
Digital marketing Course
The Executive Digital Marketing Course is tailored for experienced professionals seeking advanced digital skills and strategies. The focus of the program is to strengthen leadership capabilities while developing sophisticated digital strategies; participants develop advanced SEO/PPC tactics, social media strategies, content marketing excellence strategies and data-driven decision making techniques through case studies and projects; this equips executives to drive impactful digital campaigns aligned with organizational objectives while mastering advanced techniques leading to market competitiveness enhancement and sustainable business growth. If you want to know more. Click here
The Master Digital Marketing Course is tailored for experienced professionals seeking mastery of digital marketing. This intensive program features cutting-edge strategies and tools across key digital channels. Participants explore advanced SEO/PPC techniques, social media strategies, content marketing innovations and advanced data analytics for strategic decision making in this course. Conversion rate optimization (CRO), marketing automation systems (MAS), digital leadership training are also covered within its curriculum. Emphasizing hands-on learning through projects and a capstone thesis, participants gain practical experience applying complex digital strategies. Graduates leave this course equipped to effectively lead digital marketing initiatives across global markets while capitalizing on emerging technologies to advance business growth and drive innovation within their organizations. If you want to know more. Click here
Digital Marketing Course Program Highlights
Our Digital Marketing course provides participants with both theoretical and practical skills necessary for success in today's fast-paced online marketing landscape. No matter whether you are just entering or expanding on existing knowledge of this discipline, this comprehensive curriculum covers every facet of digital marketing in an intuitive format that makes learning simple!
Core Modules:
Search Engine Optimization (SEO) techniques used to increase website presence and rankings within search Engine Results Pages (SERPs).
Pay Per Click (PPC) Advertising: Strategies and techniques for successfully running PPC advertisements using platforms like Google Ads and Bing Ads, such as AdWords or DoubleClick AdWords.
Social Media Marketing: Engaging key social networks such as Facebook, Instagram and LinkedIn for branding purposes as well as engagement purposes and lead generation purposes.
Email marketing involves crafting and executing email campaigns designed to nurture leads and convert conversions, while content marketing entails producing and sharing valuable material in order to attract, engage, and retain customers.
Web Analytics: Utilizing tools like Google Analytics to monitor website traffic, user activity and campaign performance. Mobile Marketing: Establishing strategies to reach mobile-enabled consumers via tailored advertising content designed specifically to reach them via mobile devices.
Advanced Topics:
Digital Marketing Strategy: Draft comprehensive digital marketing plans that fit within business goals and budget constraints.
Conversion Rate Optimization (CRO): Practices that enhance website and landing page performance to boost conversions and maximize revenue growth.
Marketing Automation: Utilizing tools and strategies that automate repetitive marketing tasks and workflows.
E-Commerce Marketing: Strategies specific to marketing products and services online, such as shopping ads and remarketing.
Practical Learning: Projects and assignments designed to put theoretical knowledge into actionable scenarios.
Case Studies and Simulations to analyze digital marketing campaigns and strategies
About Digital Marketing Course
Digital marketing refers to any efforts taken online to market products or services through electronic channels such as the internet or electronic devices, targeting potential consumers with relevant content and experiences through various digital means such as search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing and content creation (email/content marketing etc). Businesses today must embrace digital marketing strategies in order to remain competitive as customers increasingly turn towards these platforms for information, purchasing decisions and more! It is vital for them to adapt an approach like digital marketing in order to remain viable within our evolving digital era!
Eligibility
- 12th pass
- Basic Computer Knowledge
Exam Details
- Offline/Online Mode
Upcoming Batch
| S.NO. | AI Starting Batch |
|---|---|
| 1 | 10th of every month |
| 2 | 15th of every month |
| 3 | 18th of every month |
