A Bundle of Amazing Facts About Digital Marketing in India
A bundle of amazing facts about digital marketing

A Bundle of Amazing Facts About Digital Marketing in India

Unlike fiction, facts are the details and data that we never meddle with. Although some facts about Digital Marketing in india are weird still we cannot alter them based on our personal choice and reason. Facts also are prominent to give us a clear picture of how, what, when, where, why or who/whom, and which someone or something is. Or in simple words, facts are the indicators of reality.

Let’s get to know some of the fun facts about Digital Marketing 

  • Post-Covid 19, 65% have sped up their digital marketing activities across the globe.
  • Only 57% of businesses in the world have an app of theirs. 
  • More than 45% of marketers are planning to optimize their websites for improving their digital consumer experience. 
  • 70% of customers are highly influenced by online reviews to make their decisions to buy a product, while another 67% say that they make their decisions based on the price of a product or service.
  • Alone in 2021, around 77% of digital marketers invested in data to enhance their digital marketing reach.  
  • By the fiscal year 2024, India is expected to invest a whopping amount of 540 billion in digital advertising and marketing. This contributes to an astonishing 28% growth rate in digital advertising expenditure in the country.

Note: The source of the stats in this blog is the secondary data available from various registered national and international websites online. 

 SEO

  • More than 60% of marketers actively invest in SEO to strengthen their online presence. 
  • Studies have found that 94% of the world’s content gets zero external links. Source( EMBRYO)
  • More than 67% of the online experience begins with a search engine. 
  • New Google Search trends in 2022 reflect that people dwelling in Europe, the Middle East, and Africa are filled with heightened emotions. SOURCE (Think with Google).

Note: The source of the stats in this blog is the secondary data available from various registered national and international websites online. 

Content Marketing  

  • Researchers say Content with appropriate imagery garners more than 95% of views.
  • Alone Word Press users create more than 70 million posts per month.
  • In research, it has been found that more than 84% of customers want companies to produce engaging, entertaining, and helpful content.
  • 85% of the online content is more than 1000 words. However, researchers say that a well-written and detailed long-form article of more than 1000 words attains more readerships.

Note: The source of the stats in this blog is the secondary data available from various registered national and international websites online. 

Email Marketing 

  • Around 90% of digital marketers consider email marketing an effective part of their campaign strategy.  
  • Fridays are said to be good for sending emails, as studies suggest that emails receive higher open and click rates.
  • According to one study, around 49% of emails are open on mobiles and more than 41% of millennials check their emails at night before sleeping.  

Note: The source of the stats in this blog is the secondary data available from various registered national and international websites online. 

Paid and Social Media 

  • Around 77% of consumers choose a brand based on their positive experience with the brand over a social media networking site. 
  • Infographics content is shared and liked thrice more than other forms of content on social media. 
  • On social media 49% of consumers dislike a brand based on its poor service, 45% of social media users give up on a brand because of the irrelevant content, and 45% stop consuming because of rapid ads popping up on their screens. 

 Note: The source of the stats in this blog is the secondary data available from various registered national and international websites online. 

Video Marketing

  • The study says by the end of the current year (2022) the number of video viewers will hit 3.37 billion. 
  • 97% of marketers believe that videos give their customers a thorough and overall understanding of the content they search for. 
  • Videos #Withme title gained around 2 billion views in 2020.

Well, these facts and figures seem to have stirred your interest in digital marketing. And, yes the power and juggernaut with which digital marketing spurs sales and reputation are irreplaceable by anything else in the existing world. So if you want to learn all about digital marketing and you want to become a pro digital marketer then join the AOS—Academy of Success the best digital marketing in DelhiAOS has in its curriculum the Best Digital Programs and they are designed efficiently you give you a unique edge in being a skillful digital marketer of the time.