We live in a world where India is known for carving a niche in global tech leaders and businesses. Many significant, as well as bonafide researches, reveal that the number of current internet users in India will soon surpass a mammoth 840 million users. This colloquially has a positive impetus on the rise of Digital Marketing and its relevance in accelerating the job markets with the help of the Digital Marketing Institute. People are literally intrigued to figure out the paradigm shifts in online/digital marketing, which have tailored the traditional models and patterns of marketing practices. Search Engine Optimisation (SEO) is one such effective skill set that is unlocking doors for all those who rightly want to disseminate their brand awareness. Alongside it fuels an elevation in the sales of their products and services. However, it is vital to understand what exactly—SEO—means for each individual endeavoring to unravel its scope and future in India.
What does SEO mean simply?
Well… for any beginner SEO is an ability to rank, improve and increase any website’s visibility. It is helpful to manage a website’s search results at the top priorities of a search engine. As, O in the acronym clearly means optimization; therefore, the role of optimization aptly hits the stand in SEO. Or, in order to be more specific SEO is the science of improving a particular website to enhance its visibility when people search for the products and services of that very website.
In order to make a solid career, is learning SEO from Digital Marketing Institute a good choice in India?
Yes, as current statistics and outcomes in the vast domain of Digital Marketing in India suggest that more and more jobs for people knowing SEO are overwhelmingly increasing; at a fast pace. Since the last decade, the ways to do SEO have evolved a lot: a constant tweaking in algorithms is redefining this art cum science every day. So, to stay intimate and in tandem with the changes which occur in doing SEO rapidly is better for all those folks who aim to be SEO experts.
What are the different SEO levels and designations?
| Role |
| SEO Trainee/ Intern |
| Jr. SEO Executive |
| SEO Executive |
| SEO Team Lead |
| SEO Analyst |
| SEO Consultant/ Project Manager |
Note: the scale of salary varies from place to place as well as from organization to organization. Nonetheless, to draw a more precise analogy in understating how good a career in SEO in India lookalike, it will be safe to admit that only the sky is the limit for this disruptive profession. However, it is not just possible to hone and learn the skill without getting in touch with prudent experts. Such gems are always found in renowned and legit institutes. Places like Delhi, Chennai. Mumbai and Bengaluru are highly hailed-to ones, from across the country for learning this dynamic skill. Some of the excellent institutes like AOS Digital Marketing Institute. steal the spotlight; and pertinently, remain the best ones in the queue for ingraining this art and science of SEO in their students